制作高质量ppt的十个技巧――10 Tips for Designing Presentations

注：（第一部分——前5点，已有人翻译）原文地址（不知道你能不能打开）part1://designshack.co.uk/articles/graphics/10-tips-for-designing-presentations-that-don%E2%80%99t-suck-pt-2PowerpointhasproducedmorebaddesigninitsdaythatperhapsanyotherdigitaltoolinhistorywiththepossibleexceptionofMicrosoftpaint.Inthispostwe’regoingtoaddresstheepidemicofbadpresentationdesignwithtensuperpracticaltipsfordesignerbetterlookingandmoreprofessionalpresentations.Alongthewaywe’llseeanumberofawesomeslidedesignsfromNote&Pointalongwithsomecustomexamplesbuiltbyyourstruly.Let’sgetstarted!Alsobesuretocheckout10TipsforDesigningPresentationsThatDon’tSuck:Pt.2!NotaDesigner?Mostofthecontentonthissiteistargetedspecificallytowardsprofessionaldesignersanddevelopers,orattheveryleastthoseinterestedingettingstartedinthisfield.Thisposthowever,isforeveryonethathasevercreatedapresentation.Whetheryou’reastudent,theleaderofaself-helpgroup,oracorporateexecutivepullinginsixfigures,thesecondyouopenupPowerpointorKeynote,youbecomeadesignerwhetheryoulikeitornot.You’vechosenavisualtooltocommunicateandshouldthereforetakethetimetolearnathingortwoaboutvisualcommunications.Oneofthemajorreasonsforthis,especiallyforpeopleintheprofessionalbusinessworld,isthatyourcolleagueswillsubconsciouslymakejudgementsaboutyoubasedonthevisualappealofyourpresentation.Followthetentipsbelowandseeifyoudon’tstartgettingcommentsaboutyourawesomepresentationdesignskills.Justwatchout,ifyourco-workersnoticeyougettinggoodatitthey’relikelytostartaskingfortohelpwiththeirs!#1Don’tUseaBuilt-InThemeToillustratethisideaIopenedupPowerpoint,grabbedanactualdefaultthemeatrandomandthrewsometypeonit.ThisworkflowisnearlyidenticaltothatofcountlesspresentationdesignersandtheresultisatypicalpresentationslidethatI’veseencountlesstimesthroughoutcollegeandmycareer.Here’sadesignsecret,thisslidesucks;asdomanyofthedefaultthemesyou’llfindinPowerpoint.Granted,they’vedefinitelyimprovedtheofferinginrecentyearsandKeynote(Apple’spresentationsoftware)hassomeawesometemplates,butyoushouldn’tviewtheseasthego-tomethodbutratheralastresortifyouneedtocreateapresentationinrecordtime.Thepointhereisthatsomethingcustommakesamuchstrongerstatement.YourcolleaguesknowandusethetemplatesinPowerpointandthey’llrecognizeimmediatelythatyoudidn’tputanyworkintotheaestheticsoftheslides.Iknowfornon-designersleavingbehindtemplatesmayseemabitradical,butyoucandoit!Justbesuretoreadtheothertipsbelowbeforestrikingoutonyourown.OtherwiseyoumightendupwithsomethingmuchworsethateventheMicrosoftdesignerscouldcomeupwith(andthat’ssayingsomething).#2UseQualityPhotographyPhotographyisoneofthesinglebestwaystomakeyourpresentationlookawesome.It’salsooneofthesinglebestwaystomakeitlame.The“businesspeopleonwhitebackground”lookisnice,butit’soverdoneandtendstolookabitstockart-ishorflatoutcliche.Further,justbecauseapictureisonawhitebackgrounddoesn’tmeanit’sagoodphoto.Stopusinguglyorawkwardphotographyjusttohavesomethingtoputontheslide.Rememberthatnophotoisbetterthanabadphoto.Asanexample,comparetheslideabovewiththeonebelow.Seethedifference?Theimageintheslidebelowisunique,attractive,andvoidofcliches.Don’tgetstuckinapatternofusingcheesystockartwhenyoucannabfreehighqualityphotosthatmakeamuchstrongervisualstatement.FindingFreePhotosWherearetheseamazingphotosyousay?Forstarters,checkoutStockXCHNG,afreestockphotographywebsitewithtonsofcontent(goodandbad).Also,didyouknowyoucanrunaFlickrSearchusingonlycreativecommonslicensedcontent?Thesephotosarefreetouseandmanyonlyrequireattribution,whichcancomeintheformofasimpleslidethrowninattheendofyourpresentationwithalinktothephotosources.Asanexample,thephotoaboveisfromLaurenTucker,andisaFlickrCreativeCommonsitem.#3SolidColorsRockYoudon’talwaysneedafancyphotoorcrazycustombackgroundtomakeapresentationlookprofessional.Usingastrongpaletteofsolidcolorscanmakeforanawesomepresentation.Theslideaboveisaperfectexampleofusingveryplaindesignandlittleefforttocreatesomethingthatactuallylooksreallynice.Whetheryou’readesignerornot,youcouldmakethisright?Thekeyhereistobeverycautiousaboutyourcolorchoice.Somethingtoobrightbrightandfunwillblowtheaudience’seyesout.Alsomakesuretouseplentyofcontrastinyoursecondarycolor.Acrashcourseincolortheorywillgoalongway.Ifyouneedhelpbuildingcolorpalettes,checkoutthefreetoolsbelow.Kuler（赵注：这是网站链接，点击会出提示进入网站）Kuleristhequintessentialonlinecolortool.Choosefromthousandsofawesomepre-builtcolorschemesorgenerateyourownwithadvancedbutuser-friendlytools.Piknik（赵注：这是网站链接，点击会出提示进入网站）Piknikisoneofthemostbasiccolortoolsontheplanetanddefinitelyoneofmyfavorites.Simplymoveyourmousearoundtochangethecolor,scrolltochangetheluminosityandclicktocopythevaluestoyourclipboard.Iusethisdailywhenbuildingwebsitestogetafeelforwhatacolorwilllooklikewhenitcoversthewholescreen,whichmakesitperfectforpresentationslidesaswell.0to255（赵注：这是网站链接，点击会出提示进入网站）0to255isanotheroneofmyfavoritesandisanamazingtoolforfindingvariationsofacolor.Thismakesitperf