AT91 baITECONF 2005 (4)-FINAL

AtmelCorporation2005ProductTrainingBusinessUnit:ASICAT91SmartARMMicrocontrollersPierreRouxASICBU-AT91ARMMicrocontrollersQ12005-Slide2SemicoMarketOutlook$0k$500k$1,000k$1,500k$2,000k$2,500k$3,000k$3,500k$4,000k$4,500k=4KB=8KB=16KB=32KB=64KB=128KB=256KB=512KB=1024KB=2007:Revenuepermemorydensity8-bit,200716-bit,200732-bit,2007SAM7:ARM7+FlashSAM9:ARM9+Flash$0k$500k$1,000k$1,500k$2,000k$2,500k$3,000k$3,500k$4,000k$4,500k=4KB=8KB=16KB=32KB=64KB=128KB=256KB=512KB=1024KB=2004ASICBU-AT91ARMMicrocontrollersQ12005-Slide3020004000600080001000012000k$200220032004200520062007Source:SemicoResearchCorp.June2003FlashMasked-ROMROM-lessMarketTrendisFlash-basedFlashmemoryofferstheflexibilityforsoftwarechangesatthefinalstageofdevelopmentwithoutimpactingtheproductionramp.AccordingtoSemico,Flashmemoryisthememoryofchoicefor32-bitmicrocontrollerusers2007:81%of32-MCUsareFlashbasedASICBU-AT91ARMMicrocontrollersQ12005-Slide42004Achievements•Obtainedalong-termstrategiccompanycommitmenttodeveloptheARMmicrocontrollerbusiness.•Developed10newproductsvs10inplan–FourARM7FlashMicrocontrollers:»AT91SAM7S32,S64,S128,S256–ThreeAutomotiveorientedmicrocontrollers:»AT91SAM7A1,A2,A3,–TwoGeneralPurposeARM7:AT91M40800A,AT91C140–ThenewARM9productSAM9261.•ImplementedthefirstlowcostsoftwaredevelopmenttoolofferingwithIARfortheSAM7FlashMCUfamilyASICBU-AT91ARMMicrocontrollersQ12005-Slide5ProductOverview•Newproducts:–RM3400,SAM7A1,SAM7A2,C140–SAM7S32,SAM7S64,SAM7S128,SAM7S2562004revenueshareM40800,R4000842%FR4042,FR4016221%M42800A,M55800A21%RM920013%ASICBU-AT91ARMMicrocontrollersQ12005-Slide6DevelopmentTools•AnyARMdevelopmenttoolorOperatingSystemsupportingtheARMprocessorcansupportourproducts•Anevaluationkitisavailableforeachproduct•SAM7S–Tools:IAR,KEIL,Imagecraft,GNUfreeware,GreenHills–OS:FreeRTOS,µC/OS-II,Thread-X•RM9200–Tools:GreenHills,ARMRealview–OS:Linux,WinCE,Integrity,NucleusASICBU-AT91ARMMicrocontrollersQ12005-Slide7ExamplesofuseASICBU-AT91ARMMicrocontrollersQ12005-Slide8POSHostProcessorASICBU-AT91ARMMicrocontrollersQ12005-Slide9BillValidatorASICBU-AT91ARMMicrocontrollersQ12005-Slide10PortableHeartMonitorASICBU-AT91ARMMicrocontrollersQ12005-Slide11WirelessElectricUtilityMeterASICBU-AT91ARMMicrocontrollersQ12005-Slide12VoiceActivatedRemoteControlASICBU-AT91ARMMicrocontrollersQ12005-Slide13Applicationprocessor•ApplicationprocessorforFingerprint,GPSorBluetoothmodules–GPSandBluetoothchipsetshavelimitedspareprocessingpower40-seriesGPSorBluetoothBasebandRS-232RS-232ReferencedesignsfromCSRandXemicsSAM7SGPSorBluetoothBasebandUSBRS-232RM9200FingerChipSensorEthernet,USBSPI,RS-232SSCReferencedesignsfromAtmelGrenobleASICBU-AT91ARMMicrocontrollersQ12005-Slide14SAM7ARM7-FlashMCURoadmapSAM7S32SAM7S64SAM7S128SAM7S256SAM7S512SAM7A4SAM7A5SAM7A6FR4042FR40162FR50162FR50164SAM7X128SAM7X512LowpincountExternalBusInterfaceLCDEthernetCAN2048kByte1024kByte512kByte256kByte128kByte64kByte32kByteFlashSize20052004SAM7E256SAM7E64SAM7L128SAM7L256SAM7X256LargeSRAMFlash+EBI2006SAM7A3ASICBU-AT91ARMMicrocontrollersQ12005-Slide15AT91RM9200ARM92016kBIC,16kBDC16kBSRAMEthernetMACUSBHostUSBDevice180MHz0.18µmQFP208BGA256SAM9261ARM92616kBIC,16kBDC160kBSRAMLCDControllerUSBHostUSBDevice200MHz0.13µmBGA217SAM9262ARM92616kBIC,16kBDC96kBSRAMLCDController2DGraphicsAcc.GPSEngineEthernetMACUSBOTGDualExtMemBusMemtoMemDMA200MHz0.13µmBGA280SAM9260ARM92016kBIC,16kBDC16kBSRAMEthernetMACUSBHostUSBDeviceCMOSInterface180MHz0.18µmQFP208BGA256ARM9MCUProductRoadmapASICBU-AT91ARMMicrocontrollersQ12005-Slide16SAM7A3,abiggerSAM7S256•Logicalupgradeforapplicationsrequiringmore:–CAN(+2,notavailableonS256)–I/O(+30)–USART,SPI,SCC(+1each)–MCI(+1,notavailableonS256)–Timers(+6)–PWMchannels(+4)–ADCchannels(+8)•SAM7A3doesn’thavesomeoftheSAM7S256features:–Brown-outdetector–SecurityBit–BootRomES:NowSamples:Jul-05Prod:4Q05ASICBU-AT91ARMMicrocontrollersQ12005-Slide17SAM7–UltimateConnectivity!XES:Jun-05Samples:Aug-05Prod:4Q05ASICBU-AT91ARMMicrocontrollersQ12005-Slide18SAM9261:ARM926+LCD+USBLCDDISPLAYMICROPHONE200MIPSARM926EJ-SwithMMU,cacheandJavaAcceleratorLCDControllersupportingSTN/TFTdisplays(upto24-bit/pixel,max.2048x2048)160KBSRAMforapplicationandframebufferAudioCodecinterfaceFlexiblePWMmoduleGPIO&InterruptcontrollerUSBPORTFlexiblePowerManagementUSBHost/Devicew/on-chiptransceiver32KHzOSC+BatterybackupBATTERYVoiceRecognitionVoiceSynthesisIRGenerationIRCaptureProgramScheduledownloadviaUSBConfigurablescreenlayoutviaPC(USB)OptionaltouchscreenOptionalRFlink(RF211)KEYPADCLOCKIRLEDES:Jun-05Samples:Aug-05Prod:4Q05ASICBU-AT91ARMMicrocontrollersQ12005-Slide19Competition•Flash-basedARMMCUsPhilips,Samsung,OKI,AnalogDevices•16/32-bitproprietaryarchitectures–Renesas:MC16,H8S,SH-2–Freescale:MC12,ColdFire–NEC:78K,V850–Mainstrength:Establishedcustomerbaseandlargeproductoffering–MainWeakness:Levelofsystemintegration,limitedSRAMandproprietaryarchitectureASICBU-AT91ARMMicrocontrollersQ12005-Slide20CompeteagainstPXX•WebeatthemonPeripheralPerformanceandSystemCost–SystemlevelIntegration(POR,resetcontroller,BOD,Voltager